Square

The Fundamentals of Software Localization in Life Sciences

The Fundamentals of Software Localizationin Life Sciences Behind every global medical device or biotech breakthrough is a powerful software localization solution. When companies in life sciences expand globally, localized software … Continue readingThe Fundamentals of Software Localization in Life Sciences

Why Sonic Branding Matters in Today’s World with Sietze Rademaker – VistaTalks – Episode 158

Sietze Rademaker, the Business Development Director at Sonic Minds, joins VistaTalks Host Simon Hodgkins for an insightful conversation about the transformative role of Sonic branding in today’s dynamic business landscape. … Continue readingWhy Sonic Branding Matters in Today’s World with Sietze Rademaker – VistaTalks – Episode 158

How On Pioneers Localization Excellence: Insights from Matteo Nonne and Rosie Robbins on All Things Global

In this episode of All Things Global, powered by Vistatec, we discuss the art and science of localization with two leaders from the innovative sportswear brand On. Hosted by Dominika … Continue readingHow On Pioneers Localization Excellence: Insights from Matteo Nonne and Rosie Robbins on All Things Global

How Mentorship Sparked a Podcast with Daniel Costa and Ingveldur St. Ingveldardóttir – VistaTalks Episode 157

This episode of VistaTalks featured an inspiring conversation with two dynamic professionals in the localization industry: Daniel Costa, a lead Portuguese linguist and experienced podcaster, and Ingveldur St. Ingveldardóttir, a … Continue readingHow Mentorship Sparked a Podcast with Daniel Costa and Ingveldur St. Ingveldardóttir – VistaTalks Episode 157

Life Sciences—In Focus: Navigating The Regulatory Landscape – Latin America Edition

Latin America holds great promise for clinical trials – and for attaining the diversity goals increasingly mandated by regulatory bodies. At the same time, the region’s sheer size and diversity, … Continue readingLife Sciences—In Focus: Navigating The Regulatory Landscape – Latin America Edition

Leadership Insights in a Changing European Landscape with Noelle O’Connell – VistaTalks Episode 156

In this episode of VistaTalks, Noelle O’Connell, CEO of European Movement Ireland and Vice President of European Movement International, is in discussion with Host Simon Hodgkins. Noelle has a distinguished … Continue readingLeadership Insights in a Changing European Landscape with Noelle O’Connell – VistaTalks Episode 156

Vistatec Life Sciences’ Key Takeaways from RAPS Convergence 2024

Vistatec Life Sciences attended RAPS Convergence 2024, the largest annual, regulatory-focused event in the world, hosted by the Regulatory Affairs Professionals Society (RAPS). Held in Long Beach, CA, it brought … Continue readingVistatec Life Sciences’ Key Takeaways from RAPS Convergence 2024

Luxury, Technology, and Transition Through Automotive Localization

Content creation in multiple languages and for diverse cultures is inherently complex. Those complexities only increase when that content needs to be as custom-built as the products you sell. Such … Continue readingLuxury, Technology, and Transition Through Automotive Localization

Breaking Language Barriers for a Better World with Aimee Ansari Ep 155 – The Global Discussion

Aimee Ansari, the Chief Executive of CLEAR Global and Executive Director of Translators without Borders (TWB), is in conversation with VistaTalks host Simon Hodgkins. With over 30 years of experience … Continue readingBreaking Language Barriers for a Better World with Aimee Ansari Ep 155 – The Global Discussion

Marketing Communications in Life Sciences: Best Practices for Global Success

Marketing Communications in Life Sciences:Best Practices for Global Success Within the life sciences industry, products and solutions often have a truly global reach, meaning the importance of comprehensive marketing communications … Continue readingMarketing Communications in Life Sciences: Best Practices for Global Success

Stay Left, Shift Left, 10x: Redefining Healthcare with Martin Curley – VistaTalks Episode 154

Professor Martin Curley, a well-known and respected figure in the world of digital health and innovation, joins VistaTalks Host Simon Hodgkins. With an illustrious career spanning over three decades in … Continue readingStay Left, Shift Left, 10x: Redefining Healthcare with Martin Curley – VistaTalks Episode 154

Life Sciences — In Focus: FDA Diversity Action Plans: Deciphering the Guidance and its Consequences

What the research community has known for a long time recently became front-page news: Biomedical research has a diversity problem. Historically, clinical trials have enrolled primarily younger, white male participants. … Continue readingLife Sciences — In Focus: FDA Diversity Action Plans: Deciphering the Guidance and its Consequences

Audience Interaction, Content, and Technology at TV 2 Danmark with Astrid Illum — VistaTalks Episode 153

In this VistaTalks episode 153, host Simon Hodgkins is joined by Astrid Illum, Director & Product Leader of Audience Interaction at TV 2 Danmark, to discuss her inspiring transition from … Continue readingAudience Interaction, Content, and Technology at TV 2 Danmark with Astrid Illum — VistaTalks Episode 153

Life Sciences – In Focus – Ep 8 – Bre Grigano, Associate Director at HiRO – Harvest Integrated Research Organization

In this episode of Vistatec Life Sciences – In Focus podcast, Host María Mateos talks with Bre Grignano, a leader who brings her experience from the life sciences, sports, and … Continue readingLife Sciences – In Focus – Ep 8 – Bre Grigano, Associate Director at HiRO – Harvest Integrated Research Organization

Content Localization: The Advantages of Using AI Strategies

Artificial Intelligence (AI) has exploded in popularity. Seemingly overnight, chatbots, image generators, and AI videos are now ubiquitous. They’re being used to write content, integrated into search engines, and adopted … Continue readingContent Localization: The Advantages of Using AI Strategies

The Brave, Bold, Brilliant Approach to Global Business with Jeannette Linfoot – VistaTalks Episode 152

Jeannette Linfoot, the former corporate CEO turned entrepreneur, mentor, and investor, shared invaluable insights on leadership, business growth, and the importance of being “brave, bold, and brilliant” in global business. … Continue readingThe Brave, Bold, Brilliant Approach to Global Business with Jeannette Linfoot – VistaTalks Episode 152

Tips for Sustainable Remote Work: Creating Eco-Friendly Home Offices

It’s no secret that remote work and eco-friendly home offices play a crucial role in creating a greener, more sustainable future. A 2023 study by Cornell and Microsoft found that … Continue readingTips for Sustainable Remote Work: Creating Eco-Friendly Home Offices

Cultivating Excellence Through Employee Experience at Vistatec

At Vistatec, we recognize that the key to our success lies in the well-being and satisfaction of our employees. Employee experience (EX) has become central to our strategy. It distinguishes itself from employee engagement by encompassing the entire journey of an employee within our company. … Continue readingCultivating Excellence Through Employee Experience at Vistatec

content wrangler

The Content Wrangler’s Guide to Future-Proofing Your Strategy – VistaTalks Episode 146

In this episode of VistaTalks, host Simon Hodgkins is joined by Scott Abel, the renowned “Content Wrangler,” to discuss his journey, insights on content strategy, and the evolving role of AI in content creation and management. Scott’s extensive experience and thought leadership in the field of content strategy have earned him a place among the top 50 most influential marketing thought leaders by Brand Quarterly Magazine. In this engaging conversation, Scott shares his unique perspective on the challenges and opportunities in the content industry today. … Continue readingThe Content Wrangler’s Guide to Future-Proofing Your Strategy – VistaTalks Episode 146

regulatory

Life Sciences – In Focus Podcast: Ep 05 – Toban Zolman, CEO, Kivo

In this Life Sciences – In Focus Podcast episode, we catch up with Toban Zolman, the CEO of Kivo, a unified document management system transforming the regulatory landscape in life sciences. With over 20 years of experience developing and validating computerized systems for clinical trials, Toban has an extensive background that bridges regulatory rigor with modern technological innovation. … Continue readingLife Sciences – In Focus Podcast: Ep 05 – Toban Zolman, CEO, Kivo

global strategies

Effective Global Strategies and AI – VistaTalks Episode 145

In this episode of VistaTalks, host Simon Hodgkins and Kevin O’Donnell, the founder of Global10x, talk about AI, localization, and global strategies. Kevin is a seasoned international expansion and growth advisor with experience in B2B product and growth leadership. Having held senior positions at industry giants like Dropbox, Microsoft, and Nitro, Kevin brings invaluable insights into the intricacies of international product growth, localization strategies, and successful global go-to-market (GTM) strategies. Kevin shares his approach to helping companies expand their international presence and the importance of a well-rounded strategy beyond localization. … Continue readingEffective Global Strategies and AI – VistaTalks Episode 145

multimedia localization

Revolutionizing Multimedia Localization Using AI with Tom Bridges – VistaTalks Episode 144

VistaTalks host Simon Hodgkins talks with Tom Bridges, the Founder and CEO of CaptionHub, on this episode. With a career that spans the bustling streets of London to the cutting edge of multimedia localization, Tom has been a trailblazer in the industry. This conversation discussed CaptionHub’s innovative solutions and the transformative role of AI in content creation and localization. … Continue readingRevolutionizing Multimedia Localization Using AI with Tom Bridges – VistaTalks Episode 144

Software Engineering in Life Sciences with Brandon VanArman, Medtronic: Life Sciences — In Focus Podcast Ep 4

On this insightful episode of the Life Sciences – In Focus podcast, Host María Mateos is joined by Brandon VanArman, a seasoned Software Systems Engineer and contractor at Medtronic, who shares his extensive knowledge and experience in software development for the life sciences and language industry. … Continue readingSoftware Engineering in Life Sciences with Brandon VanArman, Medtronic: Life Sciences — In Focus Podcast Ep 4

Optimize

How to Use AI and Automation to Optimize Your Global Content

More than half of businesses use AI content tools in some capacity, and 79% report an increase in quality because of it. If you aren’t already using AI content tools, it’s time to start. To stay competitive, you need an AI-powered automation strategy that scales global content creation and optimizes marketing campaigns. Global content is about more than translation—it’s about crafting experiences that resonate with audiences worldwide. Here’s how AI and automation can help you do just that. … Continue readingHow to Use AI and Automation to Optimize Your Global Content

life sciences localization

Exploring Life Sciences Localization with Jackie Janeri – VistaTalks Episode 143

Vistatec Life Sciences expert Jackie Janeri joins Host María Roa on this episode of VistaTalks. Jackie is a seasoned professional with an illustrious career in the localization industry, particularly within Life Sciences. Jackie’s expertise shines through her extensive experience in program management at Vistatec Life Sciences, where she leads successful initiatives in multilingual content management, translation best practices, and more. … Continue readingExploring Life Sciences Localization with Jackie Janeri – VistaTalks Episode 143

marketing

From Think Tank to Industry Powerhouse: TAUS Evolution – VistaTalks Episode 142

In this episode of the VistaTalks podcast, Anne-Maj van der Meer, the dynamic Head of Sales, Marketing, and Events at TAUS, shares helpful insights into the evolving landscape of the translation industry, her pivotal role at TAUS and the innovative strides they are making in language technology. … Continue readingFrom Think Tank to Industry Powerhouse: TAUS Evolution – VistaTalks Episode 142

The Intricate World of Regulatory Affairs with Michelle Lott, Lean RAQA – Life Sciences — In Focus Podcast Episode 3

In this Life Sciences – In Focus podcast episode, host Karen Tkaczyk sat down with Michelle Lott, the founder and principal of Lean RAQA, to discuss the intricate world of regulatory affairs within the life sciences sector. This conversation not only shed light on Michelle’s unique journey into the field but also explored the challenges and nuances of navigating regulatory pathways in the United States and Europe. … Continue readingThe Intricate World of Regulatory Affairs with Michelle Lott, Lean RAQA – Life Sciences — In Focus Podcast Episode 3

10 Areas Where AI Presents Risks in Regulated Life Sciences

Despite the hype and enthusiasm with which organizations are implementing AI, it is still in its infancy and, as such, requires supervision and training. Particularly in regulated industries, we must be cautious and thoughtful when implementing AI. Here are ten instances in which you should not currently depend on AI. … Continue reading10 Areas Where AI Presents Risks in Regulated Life Sciences

How to Create a Culture of Environmental Responsibility

As global awareness increases about the environmental impact of business operations, consumer and corporate expectations are changing. Today, businesses, including language service providers (LSPs), are evaluated based on their services and environmental responsibility. With significant changes from all businesses, limiting rising temperatures’ impact on the environment will be possible.
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AI

Keeping a Human in the Loop: How AI Depends on Creative Input

As those in the language services sector know, delivering a message involves much more than syntax, diction, or personalization. Ultimately, it’s a matter of tone, feeling, and understanding. However, given its capacity for increasingly novel facsimiles, that does not preclude or compartmentalize AI. … Continue readingKeeping a Human in the Loop: How AI Depends on Creative Input

Helpful Practices in Preparing Content for Translation

Localization, the practice of adapting content to meet a target market’s linguistic, cultural, and technical requirements, has become a cornerstone of global brand strategy, allowing world-renowned brands to gain a competitive edge through the art of cross-cultural and multilingual communication. This evolution marks a paradigm shift where understanding and embracing the nuances of diverse cultures is not merely beneficial but essential for sustaining relevance and resonance in the global marketplace. … Continue readingHelpful Practices in Preparing Content for Translation

Lighting the Path for Leadership and Change in Global Contexts – VistaTalks Episode 141

VistaTalks welcomes Breda McCague for an insightful discussion on change, leadership, and empowerment in the world of transformation. With a vibrant background, including two decades of expertise in coaching and financial services, Breda shares her unique perspective on leadership, resilience, emotional intelligence, and the art of navigating change. … Continue readingLighting the Path for Leadership and Change in Global Contexts – VistaTalks Episode 141

Simplifying Localization Workflows with Technology Innovation

At the core of any successful localization program is qualified, engaged, and well-managed linguistic talent. With 20 years of industry experience, Justin Murphy, Head of Supply Chain at Vistatec, provides expert insights on finding and managing translation teams, the importance of mutually beneficial long-term partnerships and building communities to drive global brand success. … Continue readingSimplifying Localization Workflows with Technology Innovation

The Ethics of AI in Regulated Life Sciences

In life sciences and other highly regulated industries, we must balance the desire for innovation and efficiency with our industry mandate to do no harm. We must be particularly thoughtful in implementing and using AI because mistakes in our industry can cause life-altering consequences. We cannot currently depend solely on AI vendors to determine what guardrails are necessary and desirable for our industry, which often has a higher standard of care than the tool vendors. … Continue readingThe Ethics of AI in Regulated Life Sciences

digital wellbeing

Shaping the Future of Digital Wellbeing and Safety – VistaTalks Episode 140

Tara O’Sullivan, the Chief Marketing Officer at Zevo Health, joins VistaTalks host Simon Hodgkins in this episode. Tara shares her extensive experience and innovative perspective on the conversation of digital content, trust, and safety in an evolving global legal landscape. … Continue readingShaping the Future of Digital Wellbeing and Safety – VistaTalks Episode 140

Translating Medical Devices: A Rule-Driven Game

We are pleased to present an extract from a new article authored by Karen Tkaczyk Ph.D., Director of Sales at Vistatec, for this month’s European Medical Writers Association. This article titled “Translating medical devices: A rule-driven game” is available in its entirety on the European Medical Writers Association website, free of charge. The below extract provides a glimpse into the valuable insights provided in the full article, which we believe will be of great interest to our esteemed medical professional audience. … Continue readingTranslating Medical Devices: A Rule-Driven Game

Inspiring Hope and the Impact of Diversity, Equity, and Innovation in Life Sciences: Eliana R. Burke, GreenLight Clinical – Life Sciences — In Focus Podcast Ep 2

In this Vistatec Life Sciences – In Focus Podcast episode, we hosted Eliana R. Burke, the Global Head of Client Engagement and Marketing at GreenLight Clinical. Eliana brought her professional prowess into the limelight. She shared her deeply personal and inspirational journey as a cancer survivor, melding professional dedication and personal resilience into a narrative that’s both empowering and enlightening. … Continue readingInspiring Hope and the Impact of Diversity, Equity, and Innovation in Life Sciences: Eliana R. Burke, GreenLight Clinical – Life Sciences — In Focus Podcast Ep 2

The Benefits of Having a Mentor in Today’s Workplace

Mentorship programs in the workplace offer an array of benefits not only for employees but also for employers. In today’s dynamic work environment, many employees, especially new hires, face several challenges that can impede their growth and success. Fortunately, more experienced employees can often offer guidance and solutions to these problems. Mentorship initiatives can provide a helping hand to navigate workplace norms, adapt to changing technology, and navigate the ever-evolving job market. These programs can give employees the tools to achieve their career goals and excel in their roles. … Continue readingThe Benefits of Having a Mentor in Today’s Workplace

Life Sciences — In Focus: Real-World Evidence: Global Regulatory Landscape and Innovation

Real-world evidence (RWE) has been a hot topic in recent years, not only in the research and life sciences industry but also in public health. Given the challenges surrounding its ethical use and regulation, the increasing importance of AI and the sheer volume of data available suggest that this is unlikely to change any time soon. Vistatec invited industry-leading experts to share their insights, thoughts, and predictions on the role of RWE going forward at our recent “Real-World Evidence: Global Regulatory Landscape and Innovation” event.
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How Are LLMs Shaping the Future of Translation Technology? 

LLMs are still in their infancy and are prone to mistakes such as terminology mismatches, style discrepancies, and hallucinations. As they improve, their use in translation will no doubt increase. The question is: which tasks will they handle, and which ones will be left to humans?
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Vistatec Launches VistatecSpeech – Revolutionizing Global Dubbing in Partnership with Speechlab

In an exciting move for global brands and content creators, Vistatec, a world leader in global content solutions, has partnered with Speechlab, a pioneer in AI-driven dubbing technology, to introduce VistatecSpeech. VistatecSpeech powered by Speechlab is a groundbreaking partnership set to redefine automated dubbing standards, making high-quality, culturally nuanced content accessible to businesses worldwide. … Continue readingVistatec Launches VistatecSpeech – Revolutionizing Global Dubbing in Partnership with Speechlab

Beyond Translation: How Brands Can Think Differently About Content to Drive Global Growth

30 years of experience in globalization. In this interview, Sibylle shares insights on the trends shaping global content creation and how businesses can future-proof content production processes to gain a competitive advantage. … Continue readingBeyond Translation: How Brands Can Think Differently About Content to Drive Global Growth