Square

CES 2024: Lessons from a World in Flux

As a leading global content solutions provider, Vistatec touches almost all aspects of our world’s increasingly complex technology. So, it’s no surprise that we were in the front row at CES 2024, the premier global stage for innovation in technology and consumer electronics. While AI and sustainability were overarching themes on everyone’s minds at CES 2024, other hot topics observed included accessibility, digital health, cybersecurity, and privacy policy. This article shares several insights and takeaways from the influential event.
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DEI

Diversity, Equity, and Inclusion Impact on Language, Culture, and Global Brands

With 72% of consumers stating that they prefer to purchase from brands that promote diversity, equity, and inclusion (DEI), global brands need to pay close attention to DEI in their content and messaging. LSPs, collaborating with their clients’ internal DEI and Localization teams, can recommend ways to integrate DEI into global messaging to support local markets better. … Continue readingDiversity, Equity, and Inclusion Impact on Language, Culture, and Global Brands