Only 32% of U.S. employees feel fully engaged at work, marking one of the lowest levels of employee engagement in over a decade. A staggering 4.8 million fewer employees are … Continue readingFive Ways to Boost Employee Engagement
As your business grows globally, it’s important to go beyond just translating content—you need to make localization a key part of your overall strategy. In this chapter of Vistatec’s Executive … Continue readingGetting Started in Localization
Artificial Intelligence (AI) has exploded in popularity. Seemingly overnight, chatbots, image generators, and AI videos are now ubiquitous. They’re being used to write content, integrated into search engines, and adopted … Continue readingContent Localization: The Advantages of Using AI Strategies
Given all the change and advancement in the industry over the last year, which will likely continue to develop further over the coming year – the modus operandi for in-house l10n teams continues to change and evolve. While the entire landscape of l10n is undergoing a significant transformation, teams that can reposition themselves as value enablers within their organizations are the ones that are most likely to have long-term success. Learn how. … Continue readingAchieving L10n Goals in a Harsher Climate: Fractional and Lean Localization
This special episode of the VistaTalks podcast offers a moment to reflect and celebrate the insights and innovations discussed throughout the year. Hosted by Simon Hodgkins and María Roa, this special year-in-review episode looks at some of the guests and episodes and the diverse landscapes of AI, healthcare, localization, and much more. … Continue readingA Year in Review: Insights and Innovations in AI, Localization, and More! – VistaTalks Ep 133
Mimi Moore joins María Roa on this episode of VistaTalks. Mimi shares her extensive expertise in content marketing and localization. With over a quarter-century in the industry, she has honed her skills in collaborating with globalization teams and language service providers, aiding B2B enterprises in their marketing endeavors.
… Continue readingA Guide for Effective Global Content and Localization – Mimi Moore – VistaTalks Ep 132
The path to global success is intricate and demanding, requiring a blend of deep cultural intelligence, sophisticated use of technology, expert navigation of regulatory landscapes, and innovative adaptation to technological disparities. By developing these areas, businesses can overcome global challenges and drive meaningful engagement in diverse markets worldwide, paving their path to international success.
… Continue readingInternational Business Growth: Challenges to Tackle for Global Success
When selecting the correct languages for localization, it’s important to consider that this isn’t just a one-off decision to win business. Choosing the correct languages can significantly increase your international revenue and foster profitable growth. Learn why language choice is such a critical element of localization strategy and factors to consider in this process.
… Continue readingLocalization Strategy: Essential Considerations When Selecting Languages to Grow International Revenue
Edith Bendermacher, Director of Globalization Strategy and Localization Operations at NetApp, recently joined Host Simon Hodgkins on the VistaTalks podcast. With her extensive experience, Edith shared valuable insights into her role, the challenges and opportunities in globalization, and her passion for mentoring in the localization industry. … Continue readingGlobalization and Localization Strategy Insights – Edith Bendermacher – VistaTalks Ep 131
In the intricate world of life sciences, the importance of localization extends far beyond mere translation. It’s a critical component that ensures patient safety, regulatory compliance, and the successful global deployment of medical products and services. María Mateos, an expert in localization and life sciences, recently shed light on the nuances of this field and how companies like Vistatec are leading the charge in providing specialized services that meet the industry’s stringent demands.
… Continue readingDecoding the Intricacies of Life Sciences Localization – VistaTalks Ep 130
In the rapidly changing world of localization, John Walsh, Co-founder of LocStep Vendor Management Solutions, stands out by providing helpful solutions for companies, teams, and individuals looking to improve their localization programs and successes. In this episode, Host Simon Hodgkins discusses the approach of LocStep with John Walsh. … Continue readingWinning Localization Strategies: From Challenges to Solutions with LocStep – John Walsh – Ep 129
As you work hard to bring top talent to your doorstep, you may only use some of the available tools. With leading specialists staying on the job market for less than ten days and most of the best candidates being passive seekers, you must strengthen your recruitment tactics. That’s where search engine optimization (SEO) comes in. SEO can help attract top talent just as effectively as it reels in your customers and clients. … Continue readingHow to Use SEO Best Practices to Deepen Your Talent Pool
In this episode, Host Simon Hodgkins is joined by Alex Bernet, Manager of the Master Class Program at The Localization Institute and Co-Producer of LocWorld’s Process Innovation Challenge (PIC). Alex shares information on the PIC, a platform for innovations and innovators in the localization and translation industry. … Continue readingThe Process Innovation Challenge and LocWorld – VistaTalks Ep 126
Organizations of all types benefit from multilingual strategies. Learn about the unique benefits and best practices for GreenTech companies worldwide. … Continue readingThe Importance of Multilingual Strategies in the GreenTech Industry
In this episode, host Simon Hodgkins is joined by Lee Densmer. Lee helps companies create content experiences that bring their global customers closer to the brand. She believes that content can make or break your brand and that content builds relationships, and relationships drive revenue. … Continue readingContent Super Powers, Engagement, and AI – VistaTalks Episode 117
In this episode, Doyle Buehler joins host Simon Hodgkins. Doyle has consulted, coached, taught, and inspired many in the areas of digital leadership and strategy. He is the author of the book #Breakthrough: Unleash Your Remarkable Brand Value, Influence, and Authority. He is an active member of the Grey Swan Guild and has been a judge at the Think Global Awards. Doyle is a Chief Expedition Officer and has worked with organizations worldwide. … Continue readingStrategystorming, Storytelling, and Digital Leadership – VistaTalks Ep 101
Digital Transformation Digital transformation is one of the localization industry’s most bandied about terms. It has never been more important for our customers to make this journey or at least … Continue readingDigital First – Perspectives on a changing world
