Localize Your Way Into The Fashion Industry Vistatec – 25th Anniversary Celebration! We are releasing a new series of articles, “Content With Purpose.” Twelve dedicated localization-focused articles on helping you … Continue readingLocalize Your Way Into the Fashion Industry
Determining your leadership style is critical for understanding how you interact with your co-workers. Not only that, it’s essential to have a clear idea of how emotional leadership styles have the potential to impact other employees in your department. … Continue readingLeadership Style: Democratic
Why is LocWorldWide heading to Africa? How did the Localization Institute, LocWorld, and Brand2Global get started? In this episode, guest Ulrich Henes, President, Localization Institute, joins host Simon Hodgkins to discuss Localization World, The Localization Institute, Brand2Global, LocWorldWide Africa, Multilingual Magazine, and other language industry topics. Ulrich is one of the most recognized names in international business and localization. … Continue readingGlobal Business, Language and LocWorld – VistaTalks Ep 80
Measuring the Success of Your Digital First Strategy Until recently, digital transformation was considered-forward thinking. But in today’s new normal, it’s a matter of survival. As customer journeys increasingly begin … Continue readingMeasuring the Success of Your Digital First Strategy
Entering new geographical markets is one of the most popular ways to grow, second only to mergers and acquisitions (M&As). Yet, to succeed, brands typically need to adapt their products or services to appeal to buyers in those regional markets. And that requires undergoing a process known as localization. … Continue readingMaximize Your Brand Growth with Localization
What are the latest CTV advertising trends? How are brands addressing advertising fraud and brand safety? Guest Calvin Scharffs joins host Simon Hodgkins to discuss the latest global connected TV Advertising Supply Chain Trends and the Top 100 Programmatic Supply Chain Insights reports. … Continue readingHow Has The Pandemic Affected TV Advertising? – VistaTalks Ep 79
What do SpaceX, Reddit, and Instacart have in common? Aside from being household names, they’re all among the close to one thousand so-called unicorns or privately-owned companies valued at over $1 billion … Continue readingHow Does L10N Help Unicorns Grow?
Finding a balance to motivate your team without being too pushy or compromising can be difficult. One of your most significant challenges is to meet your employees’ emotional needs to ensure that they feel safe and valued.
… Continue readingLeadership Style: Affiliative
What has driven Ireland to the second highest quality of life globally? Despite what many people believe, human progress worldwide has been incredible in recent decades, and Ireland’s progress has exceeded that of practically anywhere else. … Continue readingThe Second Highest Quality of Life Country in The World – VistaTalks Ep 78
I traveled from Madrid to Zaragoza to spend the week before Christmas with my family at my grandmother’s house. Something happened when I crossed the thick wooden door in her … Continue readingThe Magic of Remote Working
In this special VistaTalks Rewind episode, Simon Hodgkins, María Roa, Gregory Twohig, and Jordan Knights look back over the entire year of episodes and highlight important topics and discussions that stood out to them. We are delighted to host the second year of the ‘rewind’ episode that takes time to look back at some of the stories and people that joined the show over the last twelve months. … Continue readingVistaTalks Rewind, Looking Back at 2021 – VistaTalks Ep 77
What began as a niche industry driven by arcade consoles has become one of the largest entertainment sectors in the world. As the gaming industry expands to a global market, video game translation has become increasingly important. … Continue readingVideo Game Translation – Why is it Important?
VistaTalks Ep – Anna Heussaff Anna Heussaff is a novelist writing mainly in her first language, Irish. Anna has published seven novels to date. Her three crime novels for fluent … Continue readingThe Benefits of Publishing in Your Native Language – VistaTalks Ep 76
Commanding Leadership – Six Styles of Emotional Leadership Daniel Goleman’s book, Primal Leadership: Realizing the Power of Emotional Intelligence discusses the six leadership styles leaders can take to ensure a … Continue readingLeadership Style: Commanding
Workplace Culture – What Has Evolved? Table of Contents Structure Right after World War II, offices mimicked factories. The idea was to make individuals visible so that they could stay … Continue readingThe Evolution of Workplace Culture
VistaTalks Ep – Nataly Kelly Nataly Kelly is the VP of Localization at Hubspot, a published author with Penguin Random House and a board member at Multilingual magazine. Nataly is … Continue readingDo Localization and Content Marketing Go Hand In Hand? – VistaTalks Ep 75
Inside Vistatec with Cormac Eklof This industry profile features Cormac Eklof and is part of a series of Vistatec Employee Interviews. Cormac is a Program Manager at Vistatec and has … Continue readingInside Vistatec with Cormac Eklof
Multi-Agency Initiative to Protect and Preserve Native Languages Departments of the Interior, Education, and Health & Human Services Launch Multi-Agency Initiative to Protect and Preserve Native Languages Interagency efforts will … Continue readingProtecting Languages
The Upsides for Upcycling Upcycling, or the act of turning an old product into a “new,” useful product with a fresh use, has a number of advantages in the corporate … Continue readingThe Upsides for Upcycling
VistaTalks Ep -Fiachra Synnott Fiachra Synnott is Project Management Operations Director at Vistatec and is a trilingual software industry leader with a strong background in localization and video games. He … Continue readingVistaTalks Episode 74 – Fiachra Synnott
Pacesetting Leadership – Six Styles Of Emotional Leadership Daniel Goleman’s book, Primal Leadership: Realizing the Power of Emotional Intelligence discusses the six leadership styles leaders can take to ensure a … Continue readingLeadership Style: Pacesetting
VistaTalks Ep – Mari Cahalane Mari Cahalane is a passionate advocate of STEM education for young people. She has been involved in the BT Young Scientist and Technology Exhibition since … Continue readingVistaTalks Episode 73 – Mari Cahalane
VistaTalks Ep – Cormac Eklof Cormac Eklof is a Senior Program Manager at Vistatec, overseeing several large programs for major global corporations. We begin this episode by discussing Cormac’s initial … Continue readingVistaTalks Episode 72 – Cormac Eklof
Vistatec Appoints María Roa Felices, Marketing Communications and Events Manager Vistatec is pleased to announce the appointment of María Roa Felices as Marketing Communications and Events Manager. María Roa Felices has been … Continue readingVistatec Appoints María Roa Felices
Coaching Leadership – Six Styles Of Emotional Leadership Daniel Goleman’s book, Primal Leadership: Realizing the Power of Emotional Intelligence discusses the six leadership styles leaders can take to ensure a … Continue readingEmotional Leadership – Coaching Style
Refreshing & Creating Business Processes Not so long ago, if you wanted to collect or share information, you had to deal with physical documents. From faxes and Xeroxes to papers … Continue readingBusiness Processes for Digital Success
Localized Marketing Campaigns – Your Ultimate Guide to Success Maximizing return on investment is every business’s ultimate goal. Various brands are constantly looking for foolproof strategies to achieve this feat. … Continue readingLocalized Marketing Campaigns
The Think Global Forum Announces New Awards Judging Panel DUBLIN | OCTOBER 04, 2021 The Think Global Forum is pleased to announce a new panel of judges for the Think … Continue readingThink Global Awards Judges
VistaTalks Ep -Mathilde Jakobsen Mathilde Jakobsen is the Co-Founder of Fresh.Land, a disruptive food-tech startup that is digitizing and shortening the food supply chain, connecting farmers and consumers directly to … Continue readingVistaTalks Episode 71 – Mathilde Jakobsen
Celebrating International Translation Day Did you know? September 30 is International Translation Day! Recognized since the Federation of Translators (IFT) foundation in 1953, it acknowledges the essential role that translators … Continue readingCelebrating International Translation Day
Global Content Operations Readiness Post-Pandemic Originally published for The NewComm Global Group blog, ‘Not Your Mom’s Global Markets.’ My mother called me one day during the first lockdown in March … Continue readingGlobal Content Operations
Transcreation: When Do You Need It? Bad translations may be good for a laugh, but they also damage brand image. American fast-food chain KFC discovered this the hard way when … Continue readingTranscreation: When Do You Need It?
Empowering Your Business With Global Self-Service Digital transformation driven by a global pandemic has increased the need for digital customer-first self-service platforms. The following is the second excerpt from the … Continue readingGlobal Self Service – Part Two
Grow Global While the World’s On Wait – Featuring Professor Sasha Strauss Episode 1 of All Things Global, titled Grow Global While the World’s On Wait, was hosted by Suzanne … Continue readingEpisode 1 – All Things Global
VistaTalks Ep – Unn Villius Unn Villius is the Chief Sales Officer at Vistatec; after ten years in the localization industry and various positions – everything from Swedish Localizer to … Continue readingVistaTalks Episode 70 – Unn Villius
Empowering Your Business With Global Self-Service Digital transformation driven by a global pandemic has increased the need for digital customer-first self-service platforms. The following is an excerpt from the e-book … Continue readingGlobal Self Service – Part One
Six Styles Of Emotional Leadership In 2002, Daniel Goleman, in collaboration with Richard Boyatzis, and Annie McKee, released a revolutionary book, Primal Leadership: Realizing the Power of Emotional Intelligence. The … Continue readingSix Styles of Emotional Leadership
VistaTalks Ep – Mel McVeigh Mel McVeigh is VP of Product Commerce & Consumer Brands at Condé Nast. Mel is responsible for leading key brands globally across the portfolio – … Continue readingVistaTalks Episode 69 – Mel McVeigh
Fifth Annual Think Global Awards Dublin, Ireland | Mountain View, California – September 1, 2021 – The Think Global Awards goes live for the fifth year of the international awards. … Continue readingFifth Annual Think Global Awards
Designing Content for International User Experience Global internet penetration is massive and growing, with over 4.66 billion internet users worldwide, which amounts to 60% of the world’s population. To remain … Continue readingDesigning Content for International UX
Homebody Economy – Featuring David Rosenberg President and Chief Economist & Strategist at Rosenberg Research & Associates, David Rosenberg, joins hosts Suzanne Frank, Vice President of Global Enablement at Vistatec, … Continue readingEpisode 2 – All Things Global
VistaTalks Ep – Ruth Dolla Ruth Dolla, Manager at Visit Sweden, joins VistaTalks host Simon Hodgkins. In this episode, we discuss how Visit Sweden won the Think Global Award Travel … Continue readingVistaTalks Episode 68 – Ruth Dolla
International UX and CX Webinar Recap UX design is often kept separate from localization and internationalization efforts. However, this segmented approach can lead to an inconsistent user experience across different … Continue readingInternational UX and CX Webinar
X Cultural Ep 3 – Jeanne Riot X Cultural host Michael J. Asquith, discusses the incredibly fast-moving sustainable culture that is changing and influencing worldwide business and the international brands … Continue readingX Cultural Episode 3 – Jeanne Riot
VistaTalks Ep – Tammy Darcy Tammy Darcy, CEO and Founder of The Shona Project joins VistaTalks host Simon Hodgkins. In this episode, we discuss the origin of The Shona Project, … Continue readingVistaTalks Episode 67 – Tammy Darcy
How to Kick-Start Your Localization Strategy It happened! Your CEO came to the realization that to maintain its remarkable growth, the company needs to expand internationally. The C-Suite just mandated … Continue readingHow to Kick-Start Your Localization Strategy
Words Matter – Featuring Alvaro Villalvilla Merelo Vistatec recently hosted Episode Three of the All Things Global—Words Matter webcast with guest Alvaro Villalvilla Merelo, Senior Global Language Services Manager at … Continue readingEpisode 3 – All Things Global
VistaTalks Ep – Shane Ryan Shane Ryan Olympian is an American-born swimmer who will be participating in his second Olympics representing Ireland at the Tokyo Olympics. He joins VistaTalks host … Continue readingVistaTalks Episode 66 – Shane Ryan
How to Create Multilingual Content for Better Global Communication It’s no secret that English dominates the web. Yet, speakers of the language represent just 26% of internet users. And as … Continue readingCreating Multilingual Content
X Cultural Ep 2 – Iti Sahai Iti Sahai joins Michael J. Asquith for X Cultural Episode 2. Iti is a transformational thought leader and intrapreneurial localization executive (previously working … Continue readingX Cultural Episode 2 – Iti Sahai
VistaTalks Ep – Mark Pollock VistaTalks host Simon Hodgkins catches up with Explorer, Collaboration Catalyst and International Motivational Speaker Mark Pollock. Mark delivered an excellent master class and presentation at … Continue readingVistaTalks Episode 65 – Mark Pollock
The MT Tipping Point – Featuring Konstantin Savenkov Episode 4 of Vistatec’s All Things Global went live on June 3rd, 2021, with guest Konstantin Savenkov and hosts Suzanne Marie Frank, … Continue readingEpisode 4 – All Things Global
Multimedia Localization Matters (And How to Do It) Global audiences have come to expect multimedia content tailored to their needs. That includes culturally relevant experiences that never feel like translations. … Continue readingMultimedia Localization Matters
VistaTalks x Digital First Ep 64 – Andreas Palm In this special Digital First focused episode of VistaTalks, we speak with Andreas Palm, digital platform and content professional about his … Continue readingVistaTalks Episode 64 – Andreas Palm
The Rise of Cybersecurity In a Work From Home World. A recent Vistatec/KnowBe4 inspired cybersecurity webinar discussed the increased importance of work-from-home cybersecurity. Major security breaches are becoming increasingly common; … Continue readingWork From Home Cybersecurity
Vistatec is proud to announce its support of the DCs for Bees Orchard Planting Project. The project, which has already surpassed its initial 1,000 orchards target, aims to find a … Continue readingOrchard Planting Project
VistaTalks Ep – Paula Manzur On this episode of VistaTalks, host Priscillia Charles discusses Machine Translation (MT) with Paula Manzur, MT Specialist at Vistatec. Paula explains her language journey and … Continue readingVistaTalks Episode 63 – Paula Manzur
X Cultural Ep – Zachary Haitkin Zachary Haitkin and host Michael J. Asquith have a lively discussion on X Cultural via a Vistatec webcast. Zachary was a Lyft driver for … Continue readingX Cultural Episode 1 – Zachary Haitkin
Vistatec Appoints New Technical Marketing Executive Jordan Knights has been appointed as the Technical Marketing Executive within the Vistatec Marketing Department. Originally from Middlesbrough in the United Kingdom, Jordan Knights … Continue readingTechnical Marketing Executive Appointment
KnowBe4 Cybersecurity – Building a Human Firewall in a Work From Home World. Michael J. Asquith and Jamie Kincaid discuss various topics during the Vistatec KnowBe4 Cybersecurity webinar, including localization, … Continue readingBuilding a Human Firewall in a WFH World
